Thursday, May 5, 2011 - BRANDS SUMMIT

Digital Hollywood Content Summit

Hosted by Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Worldgroup

Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

22 | 08:45 AM - 09:30 AM

Breakfast Keynote and Reception
Keynote Address: Evolving the Dream
Jimmy Wales, Founder of Wikipedia and Wikia  http://en.wikipedia.org/wiki/Jimmy_Wales

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Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

WS | 10:00 AM - 12:00 PM

Writers Boot Camp - Mini Camp - A hands-on workshop for screenwriters, television and web series writers.
Writers Boot Camp instructor, Jeffrey Gordon, will shed light on the full creative developmental process. With the support of clearly defined and proven professional tools, writers will improve their productivity, positioning and success in the digital world. 
Presented by Writers Boot Camp

Location: Director's Room

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Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

25 | 12:30 PM - 01:30 PM

Dockside Chat: Brand Stewards, Social Cause, and the Brands that Make it Work.
Moderator: Juan Devis, Director of Development, KCET  http://www.kcet.org/
Erin DeRuggiero, CMO, Social Reality  http://www.socialreality.com/
Kamala Lopez, President, Heroica Films http://heroicafilms.com/
Lynn Hirshfield, Sr. VP, Participant Media, "Waiting for Superman", "Food Inc.", "An Inconvenient Truth" http://www.participantmedia.com/
Casey Caplowe, Creative Director and Co-Founder, GOOD, Inc.  http://www.good.is/company

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Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

23 | 10:00 AM - 10:45 AM

Doing Good and Being Good is Good Business - Brands, Marketing and Aspirational Business Models.
Moderator: Mark Vega, Libertas Law Group  http://www.libertaslaw.com/
Adam Glickman, Founder/CEO, The IdeaLists  http://theidealists.com/
Patrice L. Smith, Director of Public Relations, Kaiser Permanente Program Offices  https://www.kaiserpermanente.org/
Diane McArter, Founder & President, Furlined  http://www.furlined.com/
Ted Verani, SVP of Sales and Marketing, Trilibis http://www.trilibis.com/
Ryan Stoner, Founder/CEO, MoPix  http://www.getmopix.com/


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Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

24 | 11:15 AM - 12:00 PM

The Agency Dilemma: Case Studies, Thought Leaders, Brand Stewards.
Content, marketing, ownership, distribution - where to go from here and how to arrive there with all creativity intact.
Moderator: Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Worldgroup http://www.mccannworldgroup.com/
John Heinsen, President and Executive Producer, Bunnygraph Entertainment, Inc.  http://bunnygraph.com
Joel Mayne, Co-Founder & Acting Planning Director, Eclectic Communications  http://www.eclecticcom.com/
Chris Riedy, Senior Director, Business Development, Wikia
George Strompolos, CEO & Founder, Fullscreen http://fullscreen.net/

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Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

26 | 02:00 PM - 02:45 PM

Who's Running Your Brand?
Consumers in the Driver's Seat: How Social Media is Influencing the Brand relationship.
Moderator: Marc Johnson, Director, Digital Experience Strategy, United Future http://www.unitedfuture.com/
Cris Resto, Principal, GRBrands
Dave LaFontaine, Author/Blogger/New Media Strategist, Artesian Media http://www.artesianmedia.com/
Scott Holmes, Managing Partner, United Future and CEO of ChatmeTV http://www.chatmetv.com/
Libby Silverman, Writer/Producer, Special Ops, Fox Television
Wilson Raj, Senior Director for Strategy & Insights, Alterian http://www.alterian.com/

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Digital Hollywood Content Summit VII - Thursday, May 5, 2011 - BRANDS SUMMIT

Summit Produced by:
Gerber Rigler Producing and Executive Consulting for Digital Hollywood. 
Speaker submission, sponsorship opportunities and to schedule a special event please contact: contentsummit@gerberrigler.com

Summit Newsletter


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